THE BRAND
Urban Academy is a preppy streetwear brand that challenges the conventional history of collegiate wear while bringing new and emerging artists of all backgrounds together. Urban Academy celebrates diversity, individuality, and creativity through its clothes, branding, and fashion show. The brand prides itself on calling Richmond, VA its home and hopes to make the city proud as it expands internationally.
“Preppy with an edge”
THE SHOW
This season’s show debuts our Rebels Collection — a raw, distressed, and deconstructed take on modern style. This collection reimagines preppy streetwear through a subversive lens, blending classic structure with rebellious edge.
September 27, 2025